Latest in: Media

Media Trends 2022

Marketing is always evolving, especially in the digital space. With increasing conversations around privacy, misinformation, and the future of workplaces; expect many dramatic changes in digital media this year. Here are some upcoming trends …
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January 13, 2021

Cookie Busting

No cookie for you! Early this year, Google released a statement to phase out the support of third-party cookies in Chrome within two years. It means all major browsers like Google Chrome, Firefox and Safari …
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October 9, 2020

Separate Creative & Media Agencies Should Be A Thing Of The Past

Virtually every industry is having the same conversation - what will change in a post-pandemic world? As it relates to Advertising Agencies, much has been discussed on the changes that need to be made …
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August 27, 2020

Search Marketing Demystified

Nowadays, one of the first things we do when we’re curious about something is to Google search the subject matter. We then tend to click on the first few links because we trust Google …
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August 18, 2020

5 Key Elements for an Effective RFP

An RFP (Request for Proposal) is an important document that allows buyers and planners to identify the right media partners to promote your brands messaging. This process is very much like a dating profile. …
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July 14, 2020

Optimizing Your Digital Media

Ok, so your client finally approved your media plan, and you’ve trafficked all your ads. You feel a huge weight lifted off your shoulders because everything went according to plan. Sorry to break it …
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May 13, 2020

How Are Advertisers Spending During A Pandemic?

As I’m sure you already know, the world is in the midst of a pandemic. The uncertainty is overwhelming and with news changing daily, nobody knows what tomorrow will bring. Not only is most …
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April 24, 2020

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