Written by: Jade Herder

A Reflection on RFPs

When I joined SBA in June 2018, I was formally introduced to the Request for Proposal (RFP) process. I had certainly heard of RFPs prior to that, but had not been on a team …
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October 26, 2021

Co-op Marketing Campaigns

Cooperative (co-op) marketing campaigns - what are they? Co-op campaigns are the joining of forces between at least two businesses, sharing the costs and the space of the marketing campaign. This is a great …
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April 16, 2021

Meditation for Success

Highly successful people meditate. How often do you hear that? I feel like I hear it all the time! Admittedly, my first two thoughts always are - who has time for that? And - …
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June 19, 2020

The Power Of The Small Team

”Power” and “small” do not usually go hand-in-hand. Common thought is the larger the better - more strength, more reach, more options, more talent, etc. When it comes to businesses, sure that can be …
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April 20, 2020

How I Work: Account Executive

Hello! My name is Jade and I am an Account Executive at SBA. I manage and oversee our client’s projects and campaigns. To give you an idea of how I work, here is a …
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January 6, 2020

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