Latest in: Accounts

A Day in the Life of an Ad Agency

One of my favorite things about Ad Agency life is that every day is a new adventure. I never know which part of my brain I will need to activate that day. Being an …
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June 3, 2025

The Three Stages of Account Management

“I work in advertising.” “Wow, do you design or write the ads?” “No, not really.” “Oh, then do you place ads where people can see them?” “Well, no not that either.” Explaining what account …
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November 29, 2023

A Reflection on RFPs

When I joined SBA in June 2018, I was formally introduced to the Request for Proposal (RFP) process. I had certainly heard of RFPs prior to that, but had not been on a team …
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October 26, 2021

How I Work: Account Executive

Hello! My name is Jade and I am an Account Executive at SBA. I manage and oversee our client’s projects and campaigns. To give you an idea of how I work, here is a …
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January 6, 2020

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